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Inter:views | Cracking The Entrepreneur Bottleneck


For entrepreneurs, wannabe entrepreneurs, and anybody with an entrepreneurial mindset. 

Feb 28, 2023

Are you feeling unsatisfied in your current job and dreaming of a life of freedom as an entrepreneur? With the right planning, knowledge, and attitude, you can find your freedom through entrepreneurship. 

Knowing what to expect and preparing for the journey will help you maximize your chances of success. 

Join this conversation with Irina Poddubnaiar and hear her backstory, how she transitioned from a corporate job to entrepreneurship, and the lessons she has learned. Get the insights, tips, and strategies for business success as an entrepreneur.

Irina Poddubnaiar is a SAAS founder and business consultant specializing in operations and process optimization. Over the past few years, she has worked with 50+ small and large companies worldwide, helping them design systems that effectively align the right people, processes, and tools to achieve outstanding results.

Irina has a wealth of experience in the eCommerce industry, having spent 2.5 years running a fulfillment center in China and launching her own software, TrackMage. Her mission at TrackMage is to make life easier for eCommerce entrepreneurs by automating as many routine tasks as possible.

Key Highlights From The Show:

[00:01] Episode intro and a quick bio of the guest, Irina Poddubnaiar

[01:34] Irina’s entrepreneurial backstory and how TrackMage came about

[06:23] Why TrackMage would not exist without China

[07:39] The power of automating your business systems

[09:15] When and why did Irina leave her 9 to 5 job

[10:58] Why the experience from the first job made her keep into entrepreneurship

[12:58] Freedom is the cornerstone of entrepreneurship

[16:20] Key insights before starting your entrepreneurship journey

[19:49] Paul’s advice to anyone who wants to know more about coaching

[22:10] Why Irina did not give up despite hitting a wall in business

[25:42] Has Irina ever thought of going back to a 9 to 5 job

[28:40] Why most women entrepreneurs struggle and Irina’s advice

[32:41] The one recommendation Irina gives to all entrepreneurs

[34:05] Best ways to reach out and connect with Irina

[35:20] Wrap-up and calls-to-action

Notable Quotes:

  • When you automate systems in your business, then you get the time to focus and work on the things that truly matter. 

  • Entrepreneurship gives one the freedom to be what one wants to be. 

  • If you want to start a successful business, the best way is to start with something small that is manageable and that you can do yourself.

  • Entrepreneurship is a calling and a contagious virus.

  • Start selling first, test your idea in the market, and see people's responses, then build the business around it.

Resources Mentioned:

Magical Selling: Engineering Enterprise Sales Success on Any Team, in Any Industry, and in Any Economy by Raju Bhupatiraju

Connect With Irina Poddubnaiar:

Website: https://trackmage.com/

LinkedIn: https://www.linkedin.com/in/irina-poddubnaia/

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